…as media and marketing companies continue to be disrupted by the Internet and digital technologies, we will certainly see a lot of “green-shoot” growth at small companies, particularly start-ups. – Dave Morgan (more here)

We are in the midst of a major shift in the media landscape that is being fueled by changes in technology, end-user behaviors and the response by brand marketers and communications companies.  We expect these shifts to continue over the next five years, as time and place shifting accelerate while consumers and businesses utilize more digital media alternatives, strengthening the new media pull model at the expense of the traditional media push model.

- James Rutherfurd, Executive Vice President and Managing Director at VSS

Executive Summary here

“According to Pew, 22 percent of American adults say they have cut back or canceled cable in the past year (while only 9 percent have cut back on paying for Internet services). And within that cable-cutting segment, 32 percent say they’ve taken the step of connecting their computers to their TVs to consume Web video, a step that until recently had been intimidating to most Americans.” – article here

Brown-Forman’s Southern Comfort brand is taking its entire media buy digital to create better viewer-share, access to programing and stretch $$…story here

“Before today, Blip reached about half of all the video on the Internet.  Today, we probably reach about 80 percent.” – Mike Hudack (article here)

“…according to data from Pubmatic, an ad optimization firm, prices for ad network inventory have increased a whopping 35% since the beginning of the year, signaling perhaps that online advertising’s comeback is already underway.” – AllThingsD